Bespoke website for market-leading managed IT services provider

Orca is a leader in their sector, and so the website needed to reflect that on every page. We initially worked with the team to restructure the sitemap, utilising analytics and heatmap data from the existing site, along with their desire to streamline the service offering.

Using the new structure, key pages were designed, incorporating custom isometric graphics, to showcase the features and benefits of the product offering in a concise way, ensuring the brand’s colour palette was utilised effectively.

The bespoke website has been rearchitected to improve user experience, organic SEO, and to provide the Orca team with a lot more content flexibility. The user-centric design features clear touchpoints to drive user enquiries, and functionality includes HubSpot CRM integration, reusable web components, a resource centre, and intuitive mega menus.

As part of the project, we identified a need for photography which would showcase the people behind Orca, to use across the website and offline in documentation, including proposals for prospective clients.

Providing art direction and working closely with the chosen photographer, we captured all aspects of Orca as a business, even the office dogs made an appearance!

“We recently worked with EXP to design and develop a new website, and the results exceeded our expectations. From the initial consultation to the final launch, the whole EXP team demonstrated exceptional professionalism, creativity, and technical expertise. They took the time to understand our business needs and translated them into a sleek, user-friendly website that perfectly represents our brand. Thanks to EXP, we now have a website that not only looks fantastic but also functions flawlessly for visitors and clients. We’ve already received positive feedback and would highly recommend EXP to any business looking to elevate their online presence.”

Katie Dorrington​​​​
Marketing Manager